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Tuesday, June 17 • 11:20 - 11:50
Creating Exceptional Customer Experiences with Social CRM

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Enabling companies to build extraordinary customer relationships is the goal of every customer relationship management (CRM) deployment. See how Sugar can be an indispensable tool for every individual in your company who works with customers, and see how Sugar combined with IBM solutions based around Connections, Notes and SmartCloud for Social Business delivers value for your organisation by getting the right information first time, by leveraging social business technologies and networks, saving time by showing the complete customer view and enabling easier collaboration for geographically spread teams and customers. In this presentation you will learn more about successful integrations of Sugar & IBM solutions, e.g. @ Sennheiser, Postnord Logistics, Lindner Group or IBM.


Felix Frankenberger

PreSales Engineer EMEA, SugarCRM UK Ltd

Patrick Pahl

VP Alliances, SugarCRM
Patrick Pahl has managed strategic relationships for the past 20 years. Since December 2013, he has been the VP of Alliances and Business Development at SugarCRM with responsibility for recruiting, building and managing the ecosystem of technology, ISV and system integrator partners. Patrick joined SugarCRM in 2012 as the VP of the IBM Alliance. Prior to his role at SugarCRM, he spent 14 years at IBM providing business development expertise to... Read More →

Tuesday June 17, 2014 11:20 - 11:50
A. Congress Hall Hotel Ambassador